Bestfriend Goodies is at AIM for Digital Transformation: A Journey Toward Smarter Business Growth

In the fast-paced digital era, many Filipino MSMEs are recognizing that innovation is no longer optional—it’s essential. One inspiring example of this movement is Bestfriend Goodies, a proudly local brand now taking part in the AIM for Digital Transformation Program. This initiative marks a pivotal step for the business as it embraces technology to modernize operations, improve customer experience, and prepare for long-term scalability.

At the heart of this transformation lies one core goal: to digitize traditional business practices and adopt smarter, integrated solutions that help MSMEs like Bestfriend Goodies grow sustainably in today’s connected economy.


Embracing Digital Transformation

Digital transformation means more than just going online. For Filipino MSMEs, it’s about integrating systems, automating tasks, and connecting every aspect of the business—from inventory to sales to finance—into one digital ecosystem.

Bestfriend Goodies’ participation in AIM’s program signifies a proactive approach to digital maturity. Through training, mentorship, and access to technological tools, they’re learning how to streamline operations, leverage data, and create more meaningful customer interactions.

But what truly makes digital transformation successful is not just technology—it’s choosing the right system that simplifies processes while staying affordable and accessible for local businesses. That’s where solutions like Bentamo Hub (BNTM HUB) come in.


The Role of Bentamo Hub in MSME Digitalization

Developed by BNTM Technologies Inc. in Cagayan de Oro, Bentamo Hub is an all-in-one business suite designed specifically for Filipino MSMEs. It unifies key operations—Inventory, Finance, HR, POS, E-Commerce, CRM, and Online Payments—into one centralized workspace.

For businesses like Bestfriend Goodies, adopting a system such as Bentamo Hub can accelerate their digital transformation by:

  • Simplifying Inventory Management: Tracking stock levels in real time and syncing with online and offline sales.
  • Streamlining Finance and Accounting: Automatically recording income, expenses, and payment transactions.
  • Enhancing Online Sales: Using the E-Commerce Module to set up a digital store connected to the inventory and payment system.
  • Improving Customer Experience: Leveraging the CRM Module to engage customers, track loyalty, and personalize communication.
  • Integrating Team Operations: Managing employees, attendance, and tasks efficiently through the HR and Project Management Modules.

These integrated tools embody what the AIM program promotes—empowering Filipino enterprises to digitalize operations and grow sustainably using local technology.

Learn more about the people behind Bentamo’s innovation at Who We Are.


Why Digital Transformation Matters for Local Brands

For many small businesses in the Philippines, the biggest challenge isn’t the lack of ideas—it’s the lack of digital systems that unify daily operations. Traditional workflows often rely on manual tracking, spreadsheets, and disconnected apps.

Bestfriend Goodies’ step toward digital transformation shows the potential for MSMEs to evolve beyond manual operations. With digital tools, they can:

  • Access real-time business insights
  • Minimize human errors
  • Reduce administrative costs
  • Improve customer satisfaction
  • Scale operations without complexity

In a country where small enterprises make up over 99% of registered businesses, success stories like Bestfriend Goodies prove that digital transformation is not just for large corporations—it’s achievable for every Filipino entrepreneur.


Building the Future of Filipino MSMEs

The AIM for Digital Transformation Program is helping bridge the gap between traditional operations and the digital economy. By participating, Bestfriend Goodies is setting an example for other local brands that want to thrive in the new business landscape.

What makes this even more inspiring is the rise of Filipino-built technologies like Bentamo Hub, which are specifically designed for the needs and realities of Philippine MSMEs. These tools eliminate the high costs and complexities of foreign enterprise systems while offering the same level of sophistication and reliability.

For MSMEs ready to modernize, Bentamo Hub provides a modular approach—you can start with just the essentials (like E-Commerce or Finance) and expand later as your business grows.

Interested in how Bentamo Hub can support your own transformation journey? Contact Bentamo today to learn more.


A New Chapter for Bestfriend Goodies

Bestfriend Goodies’ involvement in the AIM for Digital Transformation Program is more than just a milestone—it’s a sign of progress for MSMEs across the country. It proves that when local brands embrace innovation, they open doors to efficiency, expansion, and long-term resilience.

Digital transformation may seem challenging at first, but with the right mindset and the right technology, it becomes a strategic advantage. As more Filipino MSMEs follow this path, they’re not just adapting to change—they’re leading it.

Ready to simplify your business operations?
Discover how Bentamo Hub can power your MSME’s digital journey — visit Bentamo today.

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